Executive Summary Example

An Executive Summary Example is the summing up of the purpose of your business. It is a brief statement or account that covers the substance and main points of your company.

The Executive Summary is a very important part of yourBusiness Plan. It is one of the key component in write your plan.

Download our Executive Summary E-Book that include details about writing and executive summary and sample too...

Executive Summary Example

Introduction

Rains Bible Course is a Contemporary Christian Study Correspondence Course. Rains Bible Course is organized in a way that it is easy to understand, therefore, making it a very practical training system. This Correspondence Course is for anyone that is interested in learning a Contemporary Christian Study style of learning.

Product/Service

Rains Bible Course includes a total overview of the Kings James version of the Bible, but with a new contemporary twist. It is broken down into chapters and verses for the best level of understanding.

Our Course includes a workbook for each book of the Bible. Each workbook comes with a high quality tape or CD with all of the information from the workbook on it. Our course also includes a CD Rom with the whole Correspondence Course on it. This CD Rom also includes games for several of the stories in the Bible.

The Correspondence Course includes a workbook, tape or CD and also a CD Rom. It is full of choices to make your whole experience fun and absolutely worth while.

Target Market

Our idea groups of customers are those people that want to learn about the Bible, but they want and easy way to do it.

The age range for this group is 16 years and up. We have started our target of people at the age of 16 years old; our research has shown use that at this age people are more focused on this subject. As you get older you know a little more about this subject. Therefore this Correspondence Course becomes more relevant to your life.

Competitive Position

We have researched a vast amount of resources to come to our decision to market our product at religious conventions. At these conventions we meet with and set up visits to respective churches. We leverage our products. We leverage them at the conventions and we later leverage them at the respective churches.

Goals and Objectives

We forecast 5,000 programs to be distributed in 2002. We expect to triple that amount in 2003. We are on target to reach our goal.

Within 12 months we will triple our sells to 15,000

Within 24 months we forecast our sells to reach 25,000 to 30,000

Within 5 years we intend to be one of the top marketers in this industry.